SILVIA LORENA BARRERA
Strategic Designer. Global Consultant. Speaker.
I help organisations grow by designing, building, and running things that people actually love to use.
About me
AI product management, innovation, venture building, and human-centred growth.
I am a Strategic Designer working at the intersection of AI product management, innovation, and human-centred growth with experience in Europe, United States, Latin Americas, and the Middle East. I consult globally, coach founders, and share my insights at conferences.My work goes from strategy to hands-on delivery: from defining what to build and why, to scaling products and optimising existing systems.
I work experience-first. I believe intentionally crafted experiences and interfaces are always a growth lever.Accessibility, the EU AI Act, and GDPR are not compliance checkboxes in my work. They are the baseline from which everything is designed.At A-Tag 2026 in Vienna I spoke about AI-produced systems and what it actually takes to build high-performing and accessible AI websites, apps, chatbots and agents. The resources below came out of that work.
My Expertise
AI Product Management
From strategy to go-live and iteration. I bridge the gap between vision and delivery so products remain relevant after launch.
AI Programme Management
I help organisations go from AI ambition to implementation with governance, oversight, adoption, and EU AI Act readiness built in.
Venture Building & Business Setup
From idea to launch: positioning, operating model, structure, and strategic direction for new ventures and products.
Design Thinking & Innovation
I facilitate the strategic and creative process that moves organisations from ideas to measurable action.
Free Resources
Tools from my A-Tag 2026 keynote.
The 3A4 Accessibility AI Architecture Framework
The four-layer architecture for accessible AI-native products. One page. Practical. Ready for your next AI product meeting.
The AI Prompt Starter Kit
Three research-backed prompts for websites, apps, and chatbots that improve accessibility-focused AI output.
Something cool is coming soon!
Stay tuned.
